youtube // Posts tagged as "youtube"
Can YouTube Kill Traditional Education?
For all of the typical associations made with YouTube, rarely — at least I believe — would a person consider it a form of education, especially when you consider the huge assortment of videos ranging from useful and entertaining to mundane and, frankly, stupid. Like really, really stupid. But then there are those useful videos,...
Using YouTube for Finding Things Other Than Lolcats
“A music video with treadmills? Brilliant!” That was mine, and probably millions of other YouTubers direct responses to the genius that was the video for OK Go’s “Here It Goes Again” music video. Essentially, the members of the band OK Go created a music video and dance routine involving a total of 8 treadmills. The...
The Brand Connection: Marketing Engagement
Although marketing has long been a way to spread the message of your company and possibly allure customers that are already involved with a particular brand, it has almost always had the primary purpose of acquiring new customers. But now, with the existence of social media, it appears that the focus of marketing in general...
A Society of Renters vs. Owners
Today’s society is experiencing a change in the consumption of products and services. Our perception of value in product ownership vs product access has shifted due to the expansion of technology. Because we live in a world with fast, open communication, people are able to connect with others who share similar interests. With increased connections,...
Is your Business ‘Open for Discussion’ about Social Media?
Throughout the past few years, more and more businesses have been developing social media pages. What was once viewed as an “extra” feature is now being considered a vital business function. Despite this transition, companies are often unclear on how to measure profitability of social media sites. Profitability is the bottom line goal of any business....
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