timeline // Posts tagged as "timeline"
The Facebook Timeline and The Importance of Storytelling
With the semi-recent introduction of the Timeline for brand pages, Facebook rolled out plenty of new features for brand pages. All of these features were aimed to increase engagement on brand pages(which, for the most part, it did), and would eventually work hand in hand with many of Facebook’s new advertising features for brands, including...
Why Facebook’s Purchase of Instagram Is a Big Deal
If you’ve opened up your browser within the past 48 hours you probably already know that Facebook just recently purchased Instagram, the mobile photo-sharing social network, for $1 billion dollars. That’s a lot of money. But, for a company that is rumored (and projected) to have roughly $4 billion in revenue through the next year,...
How to Use Facebook Analytics to Boost Your Business
Facebook, with its recent ‘forced’ rollout of Timeline for businesses, has also completely revamped their analytics. (In fact, they are planning on revamping them even more.) Now, Facebook tracks reach, engagement, and virality of individual posts giving businesses a much greater sense of how users are responding to their posts. But how can businesses leverage...
Facebook Timeline for Brands is Here: 3 Reasons Not To Panic
If we were to gauge the state of the world by what a few technology columnists and just a handful of our Facebook friends and Twitter followers were saying, one would probably think that the apocalypse is here. That, shortly, a devastating series of plagues will be touching down on this world that we inhabit,...
How Facebook’s Timeline Is Turning Businesses Into Moments
It’s easy to get caught up in the hype of Facebook’s new Timeline feature. It’s groundbreaking. Revolutionary, even. Gizmodo even went so far as to label it the, “greatest thing Facebook’s ever done.” Dan Lyons hilariously and satirically poked fun at the importance of Facebook’s new Timeline feature in a recent blog post. “Nevertheless, 24 hours later,...
Why Facebook's New Features Might Be Its Most Important Yet
Facebook, since its conception, has issued many large changes to the service. Some have been well-received, often brilliant additions to social networking site, including such features as Facebook Messages, among others. But others have been much less so. Facebook groups, for the most part, has been all but completely forgotten. Facebook Deals, too, was heavily underutilized...
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