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Social Media  // Posts tagged as "Social Media"

14 Mar Posted by in Social Media, Trending | Comments

How to tweet your brand during March Madness or any other sports event.

The eyes of sports fans all over the United States are focused on two big events this March: March Madness and the World Baseball Classic. Twitter remains the most ideal platform for engaging with people in conversations about current events, in an open way and with fast feedback. Your brand should seize these opportunities, so...

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12 Jan Posted by in Social Media, Trending | Comments

Facebook Post Options Get a New Design: Here’s What You Need to Know

Written by: Nathalie Aguiriano, Senior Community Manager  New year, new design. Have you noticed anything different about your Facebook business page recently? The Facebook Post Options section just got a whole new design! With this new look, the social media giant is making things even more user-friendly for businesses to connect and engage with customers...

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12 Aug Posted by in Apps, Social Media | Comments

Boost Your Business with Instagram

From a business perspective, Instagram can appear bewildering when it comes to gaining an audience. Sure you can use hashtags after your captions — but that alone really doesn’t cut it, especially with the amount of followers you’re likely trying to acquire. Simply posting photos and videos of great quality won’t do it either, although...

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18 Jun Posted by in Marketing, Social Media | Comments

How to Create a Social Presence for your Business on a Budget

A social media presence doesn’t have to break the bank. It’s a common misconception that this is going to be a major cost for your business. Following the correct guidelines, you can market your company on social media within a tight budget. For starters, pictures and videos will see more success online than just text...

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07 Aug Posted by in Social Media | Comments

5 Essential Tips for Social Media Success in 2015

This article won’t tell you how to use hashtags, how to analyze data from your posts, or how to optimize social media for search engines. However, what we will tell you is so much more than that. Before you dive straight into social marketing for your business, there are some essentials that you should remember....

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26 Jun Posted by in Social Media | Comments

Instagram for Business

Instagram has become a powerful mobile platform for advertisers. Their core lays on bringing an experience that feels native to the platform, using the most efficient form of communication: visuals and audiovisuals. According to their business page, they have measured more than 400 campaigns global with Nielsen Brand Effect, and discovered that their sponsored posts...

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15 Jun Posted by in Social Media, Trending | Comments

Live Streaming for Business: Periscope/Meerkat

We are evolving. Visual storytelling has taken center stage in social media content sharing, platforms such as Periscope and Meerkat have appeared in the market following pioneers like Snapchat to bring a new form of communication to the table: Live Streaming. But how can we as business take advantage of these tools and use them...

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01 May Posted by in Social Media, Trending | Comments

The Shift of Facebook Ads

We’ve seen the transition of Facebook from being a mere Social Media Networking site, to a whole ecosystem that even exists in your own cellphone. It was only a matter of time before they decided to take a portion of the market by fully converting into a formal media outlet. In this post we’ll dive...

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20 Apr Posted by in Social Media, Trending | Comments

The Snapchat Takeover

Are you familiar with Snapchat? Some people might just recognize the app with the little ghost icon, others use it for fun, and some companies have found a new way to interact with their customers more directly through it, but how? Lets enter the interesting world of Snapchat and take advantage of this little player...

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02 Feb Posted by in Marketing, Social Media, Trending | Comments

Top 3 Digital Marketing Trends of 2015

Digital marketing is increasing by the second, rapidly becoming more of a service in demand by companies and brands everywhere. As the second month of the year commences, we have been able to assess and determine what we think will be the biggest trends in the online world for advertising needs. In the following post...

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