google // Posts tagged as "google"
Why Having a Purpose Matters on the Web Too
Before a story is even written, it’s easy to imagine the beginning and the end. Say, for example, in the beginning, a girl finds a bag full of hundreds of thousands of dollars. A lot of things happen. By the end of it, the girl is bloodied, and emotionally and physically exhausted by the events...
Why Developing Great Content Is The Best SEO Strategy
Though SEO has long been heavily keyword driven — searches are populated by keywords that users search, after all — what has become even more important in SEO is simply providing great content — articles, photos or infographics that people will enjoy and will ultimately comment on and share throughout the web. Why? Because although...
A Look At The Huge Value of Search Engine Optimization
Although a search engine optimization (SEO) strategy is only a small part of any business’s overall marketing strategy, it’s a very important part. Though Google is continually making strides towards making its search engine more social, it still relies on organic, real content that exists outside of its own services in order to fuel search...
Is Starbucks The Future Of Mobile Payment Solutions?
$670 billion. That’s the number that, according to Juniper Research, global mobile transactions will hit by 2015. (Or, according to Yankee Group, as much as $1 trillion.) But, as of 2010, mobile payments are estimated to have eclipsed just $240 billion. Not a paltry sum, for sure, but still a farshot from the seemingly limitless...
Facebook Ads v. Google AdWords: An Unfair Competition?
In the world of online advertising, there are seemingly only two primary alternatives as far as cost-effective, easy to set up (and maintain) advertising goes: Facebook Ads and Google AdWords. They are the two giants of online advertising, so to speak. Then, of course, there are other alternatives such as Yahoo advertising, Ad Mob, and...
Google+, Web Pages, and Getting Sued By the US Government
Google, for all of its amazing products — just what would we do without the ability to Google web pages? — has certainly been on the receiving end of its fair share of lawsuits. Google’s mobile operating system, Android, has been the target of many a lawsuit, most recently by British Telecom regarding several of...
Social Media: Does it Influence Customers?
There is no doubt that social media, and particularly Facebook and Twitter, have an important influence on individuals when it comes to sharing and purchasing products. Seeing a product shared via social media certainly does and will influence a persons decision to buy something, and fielding comments from friends or acquaintances might also influence their...
Why The New Twitter Account Features Might Be Missing The Point
Twitter has long been a platform driven by simplicity. Rooted in simple, short 140-character text messages, the goal of one’s own Twitter account has always been to provide users with an instant form of communication that was never as complicated as Facebook. In a lot of ways, due to that simplicity, it has always been...
Why You Shouldn't Neglect Twitter For Social Media Marketing
For some businesses, having an active business page on Facebook is perfectly okay for their means. They might maintain a strong channel of communication with their active fans through Facebook, and it seems to be driving in plenty of business and creating significantly stronger ties among their customers. But they don’t like Twitter. They’ve never...
Using YouTube for Finding Things Other Than Lolcats
“A music video with treadmills? Brilliant!” That was mine, and probably millions of other YouTubers direct responses to the genius that was the video for OK Go’s “Here It Goes Again” music video. Essentially, the members of the band OK Go created a music video and dance routine involving a total of 8 treadmills. The...
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- @InsuranceGuy111 Congrats Ben from all of us at MSM! Nice to have u among the "elite" in Westchester! See u at the ceremony! #40under40
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