facebook // Posts tagged as "facebook"
5 Social Media ‘Conventions’ That Are Completely Wrong
Like clockwork, companies are churning out fresh content through social media, inspiring engagement, feedback and, ultimately, more purchases. But there are some things that a lot of those content distributors have generally accepted as nonissues that are, in fact, huge issues. Here are just a few social media conventions that, while seemingly negligent, can have...
Why I’m Done With Facebook (And Moving On to Twitter)
Perhaps since its inception, Facebook has been the social network – it’s what people associate (and find synonymous) with social networking, it has over a billion users, and it gobbles up most of our time. Or to put it more crudely, Facebook is the blackhole of internet usage – in goes our free time, and...
How To Make a Great Content Calendar
In the world of online marketing, great content is the driver of all things – of website traffic, of social media engagement and, ultimately, of revenue. Without great content, the world’s most trafficked websites – think Facebook, or The NY Times, or Google – would essentially be worthless. But the websites that are the most...
Why The New (Read: Not Free) Facebook Offers Are Great
The launch of Facebook’s IPO has continued to put mounting pressure on the company to find new sources of revenue, resulting in things like newsfeed ads, and other new, perhaps annoying forms of advertising sprinkled throughout the massive social media company’s website. And in light of the epic failure that was Facebook Deals, something that...
Are Social Media Experts for Restaurants Really Necessary?
Although a lot of experts may insist that they are, are social media experts for restaurants really necessary? Recently, while browsing the brilliant Q&A site that is Quora, I stumbled upon a thread that inquired as to whether or not it was truly worth it for restaurants to outsource their social media marketing, with several...
Is Twitter More Important Than Facebook for Brands?
Consider this analogy for a moment: there are two bandwagons, Facebook and Twitter. From a branding perspective, Facebook is considered to be the undisputed champion. It’s won 5 titles in a row. It’s big and it’s lean. It has a long reach (nearly a billion users). People expect it to win. And still, even years...
How to Foster a Community of Givers
Perhaps one of the biggest challenges in social media is consistently coming up with new content on a day-to-day basis. At first, it might seem like it’s easy to stockpile content, but most of the time it’s rarely as simple as sifting through old photos or blogs and picking out content that is aesthetically pleasing...
Why Developing Great Content Is The Best SEO Strategy
Though SEO has long been heavily keyword driven — searches are populated by keywords that users search, after all — what has become even more important in SEO is simply providing great content — articles, photos or infographics that people will enjoy and will ultimately comment on and share throughout the web. Why? Because although...
How Fancy is Changing the Future of eCommerce
At this point in its development, few people probably have heard of the tiny social ecommerce site called Fancy or, to some, The Fancy. Fancy is an online social networking website that allows users to create a catalog of things from the web and put them onto the website for other users to browse. It is...
5 Key Factors In Building a Killer Facebook Community
Developing a killer Facebook community — think Starbucks or Coca Cola — is often something that takes time, plenty of resources and months, if not years of tinkering before it’s ‘just right’. Here are 5 important factors that every business must first take into account and understand before they can build an effective Facebook community...
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- RT @socialmedia2day: #Penguin 2.0 arrived on Wednesday. Were you prepared? Or are you scrambling now? http://t.co/YJGP4w3NMJ
- How to Utilize #Google Analytics for #SocialMedia http://t.co/HLUGInQtBP
- 11 Checks to Ensure Your #Facebook Page is Up-to-Date http://t.co/xVuCyNPqNh
- RT @badrhinoinc: How to Optimize Your Social Media Efforts for Mobile ---> http://t.co/xFs9g4IIHl
- #Google Penguin 2013: How to Evolve Link Building into Real #SEO http://t.co/hyQWEe6hGK
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