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Apple  // Posts tagged as "Apple"

23 Sep Posted by in Technology, Trending | Comments

Apple Releases New iOS 8: Developers Review

Out with the old, in with the new! Apple has released their iPhone 6 and iPhone 6 Plus (for those who like extra room when it comes to the screen) and with the cellphones we had to expect a huge iOS update – iOS 8. We have to say, it might be an attempt to just...

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30 Aug Posted by in Social Media | 1 comment

In Social Media, Conversation = Sales

With the current state of our economy, businesses have placed a lot of emphasis on cutting back on overhead — stocking inferior products, or decreasing hours for employees, etc. — and trying their best to keep their heads above water. And when a business is trying to keep its head above water, more often than...

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28 Jul Posted by in Marketing | Comments

Why Marketing Your Business Should Be Fun

Running a business is difficult enough as is — there’s always payroll to cover, suppliers to pay, customers to talk to. Many, many highs, and even more lows. But that’s the business side of things. Marketing on the other hand, should never feel like business, per say, even if it might be one of the...

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06 Jun Posted by in Social Media | Comments

Why Copy Matters

It is, quite literally, everywhere — attached to movie posters, advertisements in magazines, and lengthy websites about, well, whatever. It is what drives people to have to think, remember, or share. We’re of course talking about copy. The words on a page. The words in this blog. And it is often the difference between creating...

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24 Feb Posted by in Social Media | Comments

Captivating Consumers by Telling Your Brand's Story

When a person steps into a Ford (or a Ferarri, or a BMW) that person isn’t just entering a car that’s been developed by a faceless brand. Instead, that person is placing themselves into a storyline. A storyline that began with the research and development of that vehicle by hundreds, if not thousands of bright...

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04 Jan Posted by in Business | Comments

Customer Service and Helping Individuals For Free

It was a cold day in February in Meadville, Pennsylvania. On most days during the winter season it can easily sink into the teens, dropping down to single digits and even into the negatives late at night while students are awake, their heads wrapped around books and little else. Outside of my dorm, in the...

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09 Nov Posted by in Technology | Comments

Amazon v. B&N and The Battle of the Cheap Tablets

When Apple released their iPad, it was a big deal. It was sleek, it was cool, and it was relatively inexpensive. I say relatively, and I stress relatively because that’s what it was — compared to Apple’s other portable devices at the time, at just $500 for the base model it was a steal. And then...

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01 Aug Posted by in Technology | Comments

Apps And The Cloudified World

In a normal working day, I will use four different devices to access the internet – a computer at work, a laptop at home, a smartphone and an iPad (or tablet, whatever). I thoroughly enjoy being able to read op-ed columns from the NY Times regardless of whether I’m sitting at my desk, or standing...

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31 Jul Posted by in Trending | Comments

A Few Reasons to Be Skeptical of Apple

Apple’s designs are beautiful. Art, even, for some. It is in part because of their iconic designs that they’ve been able to see such phenomenal success recently, raking in billions of dollars. Now, they have more money than the US Government. Although that point is probably simply a testament to the state of our economy,...

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19 Jul Posted by in Technology | 1 comment

How Apple Keeps Its Cool(ness)

Chances are, if  you’ve breathed for a prolonged period of time on this earth, you’ve either seen, admired, used or even hated an Apple product. Their symbol, the iconic apple, has seemingly become synonymous with intelligent design. Since the beginning of the millennium, Apple has quickly catapulted itself towards the top of the tech world, recently...

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