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advertisers  // Posts tagged as "advertisers"

27 Sep Posted by in Social Media | Comments

Why The New (Read: Not Free) Facebook Offers Are Great

The launch of Facebook’s IPO has continued to put mounting pressure on the company to find new sources of revenue, resulting in things like newsfeed ads, and other new, perhaps annoying forms of advertising sprinkled throughout the massive social media company’s website. And in light of the epic failure that was Facebook Deals, something that...

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Facebook Ads and When to Use CPC vs. CPM

Though the value of Facebook’s advertising platform has, especially recently, come under fire by some businesses that are utilizing that platform, studies have proven time, and time again that it is effective. Undoubtedly, the versatility of Facebook’s advertising platform — and the ubiquity of Facebook as a whole — has given advertisers a slew of great options...

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17 Jun Posted by in Social Media | Comments

Why There’s A Huge Opportunity in Mobile Advertising

I’d say that now, more than ever, we live in a world that is increasingly less and less willing to accept that something can’t be done. That with the often mind-boggling advances in technology that have occurred over the past few decades, we live in a world that is increasingly less and less likely to...

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01 Jun Posted by in Social Media | Comments

3 Reasons Why Facebook Ads Are Unbeatable for Businesses

Advertising is undoubtedly something that can easily be  categorized as a “necessary evil”. Something that although we may whine, yell, close our eyes and ears, or turn off the computer/television/iPad whenever one is presented to us, we will still put up with it. And the reason why is obvious: Because it keeps things that we...

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02 Mar Posted by in Social Media | Comments

Facebook's New Brand Pages: The Good, The Bad and The Ugly

With Facebook’s recent rollout of timelines for brands and businesses, and new advertising alternatives for marketers, Facebook has once again signaled to current and future investors that the company is slated for continued (and possibly huge) growth. That’s good for Facebook, because with their recent IPO, future investors — you know, people like us —...

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24 Jan Posted by in Social Media | Comments

Why Facebook Hasn’t Gone Far Enough

For every new release, change, fix and massive overhaul that Facebook drops on its users every now and then, there is often some sort of uproar, complaint or concern that users have about the social networking site. More often than not, that uproar winds up being something along the lines of, “these new changes suck!!”...

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