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Business  // Browsing posts in Business

How to tweet your brand during March Madness or any other sports event.

The eyes of sports fans all over the United States are focused on two big events this March: March Madness and the World Baseball Classic. Twitter remains the most ideal platform for engaging with people in conversations about current events, in an open way and with fast feedback. Your brand should seize these opportunities, so...

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SuperBowl Ads: What we are expecting for this year’s big game!

The Super Bowl is one of America’s favorite events! It’s a perfect time for families and friends to watch their favorite (or non-favorite) football teams play against each other for the big win. However, one of the greatest parts of the Super Bowl is the commercials! For this year’s game some brands have delighted us...

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29 Dec Posted by in Business, Marketing | Comments

2016 Digital advertising trends recap and a look towards 2017

Devices, platforms, and social media channels change constantly. Every day we are exposed to new products, services, and digital innovations. As 2016 is coming to an end, let’s reflect on all the digital advertising trends that dominated this year! Video ads are the new type of ads Video ads have been around for quite some...

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21 Dec Posted by in Advertising, Business | Comments

5 Strong Facts On Why You Should Have an E-mail Marketing Strategy and How to Tackle Them

Many businesses underestimate the worth of a well-kept database. No matter if it’s big or small, if you have a list of people who have agreed to receive information from your company, you have a treasure and you have to nurture it. We give you 5 reasons why keeping an updated database is a must,...

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30 Dec Posted by in Apps, Business | Comments

Top 4 Free Apps of 2015

Hello everyone, and happy holidays! Now that 2015 is coming to an end, here are the top 5 *free* apps of 2015 that made the list! Spark Photo Courtesy of Business Insider  Spark was named one of the best apps of 2015 by Apple. It makes emailing easier and seem like less of a chore. It...

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01 Dec Posted by in Business, Social Media | Comments

Prepare Your Brand For The #HolidaySeason

Hi everyone! This week’s post will help you and your business prepare your brand for the holidays on social media (especially if you’re running short on time!) 1) Create A Strategy, One Channel  At A Time Photo Courtesy of Entrepreneur.com  Do your research! Evaluate the needs for all your social media profiles and create a holiday...

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14 May Posted by in Business, Social Media | Comments

LinkedIn for Small Business Expansion

If you’re a successful business or entrepreneur, chances are that you’re probably using LinkedIn and several other forms of social media. When thinking of social media, one would typically think of personal sharing. However, LinkedIn focuses on professional networking. Whether it’s to build a group of contacts, advance as an individual within his or her...

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04 Dec Posted by in Business, Trending | Comments

Facebook, for work?

Facebook took over your personal interaction with people, and it’s now aiming to take over your workplace as well! According to reports, the social giant is now developing a tool that presumably will be called “Facebook for Work” for employee-to-employee communication and project collaboration. The tool would allow users to message colleagues connect and collaborate...

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04 Apr Posted by in Business | Comments

Disruptive or Disrupted?

“Disruptive Innovation creates new markets and reshapes existing ones, to achieve growth in a fast changing world you want to be a disruptor, don’t be disrupted” Disruptive Innovation or Big Bang Disruptive Innovation is a theory developed by Professor Clayton M. Christiansen of Harvard University. It explains the reason why relatively small companies can now...

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05 Jun Posted by in Business, Mobile, Technology, Web Design | Comments

Is Your Website Optimized For Mobile?

Smartphones and tablets have become our on-the-go computer in just the past 5 years alone. In fact, 55% of those who own smartphones use it to go online. What does this say? It says that we’ve become mobile users finding less of a need to even use an actual desktop computer to look up something. Personally,...

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