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June, 2011  // Posts published in June, 2011

30 Jun Posted by in Social Media | 1 comment

The Post Where I Shamefully Admit That I Don't (Really) Read Books

Here, I’m going to admit to you something that most smart English majors wouldn’t be caught dead admitting: I don’t read books. Actually, that’s not entirely true. I read some books for classes. The classics. Literature. Poetry. Then, I’ll occasionally casually thumb through (and quite possibly read) a book at home. But mostly, my reading...

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29 Jun Posted by in Trending | 1 comment

Face On: Making Connections Through Videochat

I can vaguely recall the first time I used my laptop to video chat with a friend. It was a warm, summer day, but I was sitting inside probing my new laptop, trying to determine its most alluring feature. Immediately, I opened up iChat, the Mac version of AIM that allowed for video chats, and...

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28 Jun Posted by in Marketing | Comments

Are Customer Reviews Trustworthy?

Often, it’s hard to differentiate between solicited remarks, and real, genuine product reviews. Which is why, in this day and age, those reviews are becoming more and more problematic. Ever since the early days of such websites as Amazon and even newer websites like Newegg, user reviews have been an important way to help differentiate...

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27 Jun Posted by in Mobile | 1 comment

Why Loving Your Smartphone Isn't Crazy

When I first purchased my Droid HTC Incredible from Best Buy in 2010, it was a purchase that I quickly understood would have some sort of impact on my life. But I don’t think I could have ever anticipated how quickly I would fall in love with the thing. Immediately after purchasing it, I made...

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The Brand Connection: Marketing Engagement

Although marketing has long been a way to spread the message of your company and possibly allure customers that are already involved with a particular brand, it has almost always had the primary purpose of acquiring new customers. But now, with the existence of social media, it appears that the focus of marketing in general...

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23 Jun Posted by in Social Media | Comments

Facebook and its Ongoing Pursuit Of Closure

As Mark Zuckerberg, played by Oscar-nominated actor Jesse Eisenberg, famously suggested to Tyler and Cameron Winklevoss in 2010′s “The Social Network”, “if you guys were the inventors of Facebook, you’d have invented Facebook.” Although the real life story of Zuckerberg’s day to day operation of Facebook may be far more mundane than the movie depicting...

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22 Jun Posted by in Social Media | Comments

The Internet Makes Us Smarter

Contrary to popular belief, the pages upon pages of stupid opinions and repetitive cat videos on the internet aren’t making us stupider. They’re helping us to learn. Sure, cat videos aren’t, themselves, increasing our knowledge or our ability to read and write. But what they are doing is helping us to differentiate between good content...

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The Digitization of Failure

A recent blog entry by a fellow blogger over at Factotum llc made me realize a few things: 1. That failure is something that we are constantly reminded of and regularly afraid of. And 2. No matter how much we try to escape it, failure is something that exists everywhere. Even on the Internet. And...

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21 Jun Posted by in Trending | Comments

How The Web is Working to Immortalize You

Earlier, I wrote about Square and how it plans to digitize your wallet with its mobile payment system. Today, I’m going to write about how the internet makes us cold, emotionless human beings. Well, sort of. These days, everything is, in some form or another, being digitized and moved to the web. Websites like Facebook...

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20 Jun Posted by in Mobile | Comments

Square: That Thing You Haven't Heard Of

Square is hoping to be your next and only way to process payments and looks to completely change the world of payment processing. And you’ve probably never even heard of it. Founded in 2009 by Twitter Co-Founder and previous CEO Jack Dorsey, Square is a mobile payment solution that seeks to aggregate credit card payments...

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