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May, 2011  // Posts published in May, 2011

E-Mail Marketing Campaigns – How to Stand OUT in the IN-box

E-mail marketing is one of the most effective techniques of online marketing and is, by far, one of the most inexpensive and successful methods of online advertising.  For a successful e-mail marketing campaign, it is crucial to be educated on some e-mail marketing strategies.  Having a targeted campaign can be priceless to expanding your business....

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26 May Posted by in Trending | Comments

Say cheese…SWISS!

Summer is finally here and everyone is ready to enjoy the nice weather, barbecues and vacations; and while you spend more time with family and friends you want to capture these moments.  Whether you use a cell phone or digital camera, if you need a suggestion with what to do with all of your pictures,...

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23 May Posted by in Trending | 1 comment

A Society of Renters vs. Owners

Today’s society is experiencing a change in the consumption of products and services.  Our perception of value in product ownership vs product access has shifted due to the expansion of technology.  Because we live in a world with fast, open communication, people are able to connect with others who share similar interests.  With increased connections,...

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18 May Posted by in Trending | Comments

So what… I stayed home Friday Night

Have you ever experienced the overwhelming rush of panic that hits when you first realize that you are not partaking in an activity?  Regardless if it was your friends’ fault because they didn’t fill you in or it was your own fault because you over extended your afternoon nap, the feeling of being left out...

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16 May Posted by in Mobile, SEO | Comments

Can mobile users find your website?

To further enhance your business’ competitive edge and total reach within the marketplace, a mobile marketing campaign must be in place.   Mobile web traffic is expected to grow exponentially and it is important for businesses to offer mobile marketing programs so they don’t miss out on mobile traffic, leads and sales. There is a unique...

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Change your password IMMEDIATELY

ATTENTION ALL FACEBOOK USERS:  Symantec, the largest maker of personal computer security software, recommends that ALL Facebook users change their passwords immediately! A report, recently published by Symantec, claims an app security flaw has caused leaks in access codes of which belong to millions of Facebook users’ profiles.   For the past several years nearly 100,000...

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Social Proof in Social Media

As Facebook continues to be inundated with business pages of all kinds, I can’t help but notice the increased amount of people claiming to have discovered “50 NEW solutions” that will get your business page a “MILLION fans”.  (And by paying a small, one-time fee, you will gain exclusive access to this “classified” information. )  Obviously, a...

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Email Marketing Tips, Tricks & Secrets

Email Marketing Tips, Tricks & Secrets Email marketing costs a fraction of its paper equivalent and delivers a whole lot more. The ability to track recipient’s actions means you will start to view marketing in a different light – it is even possible to see immediate results from your campaign. #1 Personalize your email campaign...

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06 May Posted by in Mobile, Social Media | Comments

The Social, Mobile Future of Travel

Whether you are taking a business trip or sneaking in a summer getaway, Travel Technology is revolutionizing the way in which we navigate the world. Travel technology is a term used to describe applications of Information Technology in the travel, tourism, and hospitality industries.  It is used to describe systems that manage and monitor the...

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